Thoughtful photography and direction capturing Sandwella’s cultural narrative
Bringing Sandwella’s vision to life, this project reflects the essence of Saudi Arabia through designs inspired by iconic locations such as Al Taif, AlUla, Umluj, and Diriyah. These concepts are visually expressed through creative photography that highlights the unique details of each pajama design. We proudly led the full branding process from concept to execution, ensuring a cohesive and authentic representation of Sandwella’s identity
A custom illustration was designed for Sandwella, reflecting the essence and meaning of the brand.
